ONLINE (Saturday, September 13, 2025)
10:00 a.m. EDT

Registration deadline:
September 4, 2025

Facilitated by Natti Mclean – Digital Strategy Mentor for Women Entrepreneurs

Workshop Overview

In today’s fast-evolving digital landscape, being a highly skilled translator or interpreter is no longer enough—visibility matters.

While most ATIO professionals focus on a variety of clients, many are missing untapped opportunities by not developing a personal brand or professional presence online. With less than half having a website and a significant drop in leads reported, this session is designed to help bridge that gap.

This 90-minute interactive session focuses on foundational marketing tools—Canva and LinkedIn—to help language professionals:

• – Establish a consistent, professional image.
• – Increase discoverability online.
• – Build trust and connection with their ideal audience.

Who This Workshop Is For

• – Certified translators and interpreters who work independently.
• – ATIO Professionals looking to attract new clients beyond traditional corporate contracts.
• – ATIO Professionals seeking simple tools to increase visibility without needing advanced tech skills or marketing knowledge.

Learning Objectives

By the end of this workshop, participants will:

• – Understand why personal branding is essential in today’s freelance market.
• – Learn how to use Canva to design key visual assets that reflect their professional identity.
• – Discover how to update and optimize their LinkedIn profile to attract relevant opportunities.
• – Gain clarity on how to position themselves as specialists—not just service providers.

LOCATION
ONLINE using Zoom

PRICE
ATIO Professionals: $35.00 (plus tax)
ATIO Students: $25.00 (plus tax)
Non-members: $50.00 (plus tax)

IMPORTANT REGISTRATION DETAILS

• – ATIO Professionals and ATIO Students must log into their ATIO Profile to pay their ticket price.
• – Guests, please click the button to register and make your payment.

The webinar will be presented in English. 
Zoom links will be sent to registrants one day before the event.

Registrants will have access to the recording for three weeks following their session. The link to access the webinar recording and materials will be sent to registrants on Tuesday, September 16.